Bask in the Sun

What we think

Sun, sea and surf - such is the mindset behind Bask In The Sun; a feel-good brand that embodies the ocean-facing, worry-free lifestyle. Driven by the potential of premium organic cotton, Bask In The Sun proves that quality doesn’t lie in the price tag - it lies in the threads.

Cofounder of Bombinate
Mana

A TALE WORTH TELLING

Their story

Founded on a beach somewhere between France and Spain, smartly eponymous Bask In The Sun was conceived in Guéthary, a surf hotspot in the Basque Country. Inspired by a lifestyle born amongst mountains, seas and stars, the brand celebrates a good vibes only, feel-good ethos; “True luxury is the time we take to live in the setting we create.”

Cofounder of Bombinate
Mana

QUALITY IN THE MAKING

The process

Bask In The Sun is the combination of its founder’s various facets: a generational family-run business in Basque bedding, and years of experience alongside Japanese stylists Issey Miyake and Kenzo Takada. Originally launching the brand to provide high quality T-Shirts for his talented friends to print their art on, (founder) Tito created a premium canvas for international artists to express themselves - a concept that lives on today.

Cofounder of Bombinate
Mana
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